Lead Ads

Lead ads are a kind of paid advertising that mainly gather contacts information from users. The information you can collect is: 1. e-mail address 2. telephone number 3. address 4. date of birth 5. sex

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How do ads on Facebook work?

First of all, let’s understand clearly how does Facebook advertising work; in addition, where our ads will be published, how the Facebook newsfeed is composed and how it works.Every news feed is different for each

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All the makings of Facebook Pixel

Now that you installed Facebook Pixel it is time to enjoy and take advantage from all its amazing potentiality. As we said before, we need Pixel to monitor, not just Facebook logged users’ traffic to

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How advertise on Instagram from Facebook

Start now to publish Instagram ads through Facebook It is not so easy to create ad Instagram ad; consider that this platform was made to use from mobiles and also the sponsored posts do not

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Learn out about Facebook bidding system

To publish an ad on FB it means to show a content on the newsfeed of the targeted customer; might be any kind of content, like a post, a video, a photo, etc. In addition,

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The importance of Ad Tracking

Why is necessary to track and monitor our ads Ad Tracking is the essential core of inbound marketing and it means to gather data for your ads to measure the results of your advertising campaigns

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Ad optimization: what does it mean and why we should do it

If it is the first time that you hear about ad optimization and you are quite new to online advertising this article might be very interesting for you. To optimize an ad basically means, that

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Things you need to know about Facebook Marketplace Ad

Facebook Marketplace, is a marketplace that allows anyone to post and buy products with people living in the same area. All you need to do is post a picture of the product and add a

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How to use properly Facebook Ads bidding?

Facebook Ads bidding system is not an avoidable tool if you want to perform when running an ad on Facebook. It can have a significant result on the ROI of your campaign. If you don’t

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Is Facebook Blueprint a good resource to learn about FB Ads?

What is Facebook Blueprint? Facebook Blueprint is a free online learning and training platform launched in 2015; since then gives the opportunity to attend e-courses on Facebook and Instagram advertising. There are currently between 75

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